Privacy Policy

We are aware that personal information is critical to the person it belongs to. Therefore, it is mandatory for us to put in place a privacy policy that describes in detail how we collect, handle and process the personal information collected by us. This privacy policy aims at increasing transparency between us by describing in detail the type of information that is recorded by us and how we use it, thereby inspiring user confidence in us.

As is true for most websites (and in the case of mobile applications), we also gather information about the user and store it in log files in order to record interactions between the user and our system.

Log Files

We use our log files to hold a record of activity on our web server to identify the user of the site, including Internet Protocol (IP) addresses, operating system information, browser type, internet service provider, location, date and time of site visit and general visitor activity on the site. This information is used to measure user trends and track user movement in and around the site. Internet Protocol addresses are not linked to any data that is personally identifiable.

Information Recorded by Us

We record and develop information about the user depending on the nature of interactions with us.

  • Contact and geolocation information: We may record information that the user may provide such as name, email, social media handles, phone number, address.
  • Purchase and preference information: We may collect information regarding the user’s order history, browsing history, trends and preferences.
  • Internet and network activity information: We may collect information that the user posts on our site, on any public platform, or any third-party social media platform related to our company. We may also collect device identifiers, browsing and search history, and interactions with our digital ads.
  • Demographic information: We may collect data that provides statistical insights regarding age, gender, or other details revealed during the use of our site. This may be used as part of reviews, opinion polls and studies.

How is This Information Collected

  • Voluntarily: Information users actively provide when registering, contacting us by phone/email, or posting comments on our website.
  • Automatically: Information collected via server logs, technical tracking tools (beacons, Google Analytics, cookies), interactions with our site, ads, and emails. Collected across devices over time.
  • Third Party: Information collected via integrated social media features, business partners, or third-party vendors.

How Do We Use This Information

We combine information in a variety of ways to understand user preferences holistically:

  • Create communication with the user, including promotional and marketing purposes (emails, newsletters, product updates, offers).
  • Reply to requests or queries, improve website, products and services.
  • Fulfill orders and make offers for related services.
  • Use information from third-party sources alongside user-provided data.
  • Enhance security and protect company, website, and customers.
  • Use information as permitted/required by law.

Sharing of Information with Third Parties

We share information within the company and with subsidiaries, partners, vendors, and marketing companies who perform services on our behalf. Some may be located outside India.

We may share information:

  • To comply with the law or with government/investigating agencies.
  • If we suspect fraud or misuse of our services.
  • With any successor to all or part of our business.
  • For other reasons as described at the time of collection.

Your Choices Regarding Information

The user can opt out of receiving marketing messages by following the unsubscribe instructions. Transaction-related messages will still be sent. Users can also disable GPS locators and cookies in their devices and browsers (see our Cookies Policy).

Third-Party Sites

We do not control third-party privacy policies. Users should review third-party site policies independently. This includes third-party ad servers.

Children Information

We do not knowingly collect information from children below 13. If a parent/guardian believes their child has shared personal information, they can contact us via the grievance officer’s details below.

Grievance Officer

In accordance with the Information Technology Act 2000 and its rules, the grievance officer is:

Rajhans Plaza,
Outside, Ahinsa Khand 1,
Indirapuram, Ghaziabad,
Uttar Pradesh 201014

Online Privacy Policy

This policy applies only to online visitors of our website. Offline or third-party collection is not covered.

Policy Update

We may update our policy periodically. Users will be informed of material changes as required by law. Updated policies will be posted on our website.

Jurisdiction

Any disputes arising from this policy shall be governed by the laws of India.